When Alice Waters opened Chez Panisse in 1971, her novel “farm-to-table” approach resulted in nothing short of a culinary revolution. Today, her fierce passion and work in food education has never been more important. 

Integrity. That’s at the heart of everything Alice does, whether it’s her restaurant or her educational organization Edible School Yard. Knowing the deep level of craft involved in the growing and preparation of her food, it was essential that each piece inherently evoke that sensibility as well.

role: Creative Director
SCOPE: Menus, Posters, POS, Merchandise